FIND YOUR NICHE
What exactly is a niche?
Area of interest or product group
Things people search for on the Internet
Problems that people need to have solved
Trick is to find micro-niches
What is niche marketing
The over saturation of niche markets
Why Finding a Niche is So important?
You can better cater to your target audience
See more profits
Build credibility as an expert
You can be everything to everyone
Develop loyal customers
What Makes a Niche Profitable?
Ability to monetize your website
Niches with more potential products are more profitable
High earning niches
Price points of products or services
Must have a tempting value proposition
Choosing Your Niche
Start jotting down ideas
Choose an evergreen niche
Choosing a niche based on your interests
Selling as an affiliate
Affiliate marketplaces are good places to do research
Can help you avoid common mistakes
Getting Started with Niche Research
Identify the keywords that are used by your target market
Identify keywords with the most profit potential
Finding hot keywords
Organize your keywords
Test your keywords
Analyzing Your Competition
Determine how many competitors are in the niche
Research the competition
Evaluate the competition
Consider competition’s pricing
Finding your Ideal Customer
People willing to pay for the solution to their problem
Research and survey your target market
Utilize Online Surveys
Building Relationships Within Your Niche
Locate main sites, blogs, forums, and discussion boards associated with your niche
Post regular content on your social media networks
Utilize email marketing to communicate with target audience
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